THE TOOLKIT
Credibility Dimensions
Credibility, from the Latin root credo, means “to believe.” When developing your own credibility, you are trying to get people to believe in you. Our research and focus groups have told us that credibility is the number one desired characteristic among co-workers. We all want to work with credibility individuals. This entails being able to project five key components:
- Competence
- Professionalism
- Character
- Likeability
- Passion
| COMPETENCE | PROFESSIONALISM | CHARACTER | LIKEABILITY | PASSION |
|---|---|---|---|---|
| Characteristics Knowledgeable Intelligent Capable Efficient Productive Skilled Logical |
Characteristics Controlled Calm Collective Relaxed Professional Focused |
Characteristics Honesty Integrity Truthful Ethical Candid Trustworthy Sincere |
Characteristics Friendly Easy Going Similar Amicable Cordial Warmhearted Nice Kind |
Characteristics Approachable Enthusiastic Excited Animated Optimistic Eager Risk-Taking Proactive |
| Behaviors Delivers Results Concise Direct Accurate Data Organized |
Behaviors Clear Gestures Slow Vocal Speed Even Volume Pauses Tone |
Behaviors Follow-Up Follow-Through Admit Wrongdoing Admit Don’t Know Eye Contact |
Behaviors Listens Smiles Greets Others Shows Interest |
Behaviors Initiates Contact Body Movement Offers Solutions Offers Action Steps |